Trisha DeHall

Hi my name is Trisha DeHall and let me tell you a little about myself. I have a rather eclectic background and one that has never been boring. I received a Bachelor of Science Degree In Fashion Design in 1989 and started my own Sports Wear Clothing Line while still a junior in college. I designed and manufactured a line of Spandex Athletic Wear - DeHall Designs, LLC. I had show rooms in the Dallas and Atlanta apparel Markets where potential clothing stores owners and buyers could see the line and carry it in their stores. In addition to marketing thru this traditional avenue, I also placed mail order ads in such magazines as; Muscle Fitness, Flex, Women’s Fitness to sell retail. I also placed ads in Trade Magazines that would go out to owners of Fitness Clubs in order to sell wholesale to them as well. After building this company up for 4 years I sold it and moved to Nashville designing one of a kind costumes, then to Branson Missouri, where I started a brick and mortar showroom designing and manufacturing costumes for theaters, entertainers and also professional Country and Western and Ball Room competitive dancers. In 1996 I closed my costume design house and moved to Cincinnati to develop and run my husband’s Alternative - Complementary Medicine Health Clinic. Complementary medicine (CM) or integrative medicine (IM) is when alternative medicine is used together with functional medical treatment. My former husband and I opened Health Quest 2000 where we specialized in Alternative Therapies such as Orthomolecular medicine, Chelation therapy, Colon Hydrotherapy, Anti-aging therapies, Ayurvedic Medicine, Bio-feedback, Chiropractic, Homeopathy and Medical Message Therapy. During those years, I attended various educational conferences supporting each method of therapy we were involved with. This was still years before the internet and our marketing consisted of promoting health seminars as well as attending other seminars involved in Complementary/Alternative Medicine. We would also give lectures at various venues on the benefits of the therapies we offered. I developed print work for local ads and direct mail. I also coordinated our lecture series and established a client referral system. All during these years 1984 thru 2005 I was a National Champion Bodybuilder. During my career as a Bodybuilder I have been in 18 bodybuilding contest and have won 1st place in 5 of them. In 2001 I returned to college to obtain my Masters in Nutrition and opened my personal training business – Fit 4U, Inc. I met my husband and partner, Rick and I became a very successful 6 figure personal trainer as an independent contractor at a personal training facility in Cincinnati. I was responsible for getting my own clients and putting together an entire program for them to succeed in reaching their Health and Fitness Goals. The internet was just beginning to make a presence but was not a viable way to get customers yet. My marketing consisted of having a booth at all local Health and Fitness Seminars, printed ads in neighborhood magazines and networking at all sporting events. I was approached in 2006 to Design and Manufacture a line of Upscale Motor Cycle Apparel. I started this project on a shoe string budget where I designed an entire line of Chaps, Vest and Jackets using imported Italian Lamb skin and Exotic animal skins as decorative elements. These were manufactured here in the US as they were made to ordered to have the perfect fit and more versatility in the design and color elements. My marketing method was 3-fold; I would set up a booth at the major motor cycle rallies (Sturgis, Daytona, and other larger Motorcycle Rallys) with a small supply of off the rack items but would take orders, make and ship within a 6-week window, thus marketing them as custom made garments (the clients could pick out their basic color, accent colors, and accent hardware). I would also place ads in the larger Motorcycle Magazines driving traffic to my website that I designed, where the customer could pick all the element that went into their design garment. More than 40% of our sales were coming from our website and we were reaching clients as far away as New Zealand and all points of Europe, Canada and the US. Unfortunately, in 2008 the economy took a turn for the worst (as we all can remember) and I decided in 2009 to put that clothing line on hiatus until a time when I felt it would be beneficial to bring it back. (Which that time is getting closer and closer every day.) In 2009 I returned to the fitness industry not as a personal trainer, but as a group training facility. During these last 7 years, I now own 2 locations and a partial interest in a third location. I designed and made my own website and use Clickfunnels to make my own funnels for my LBO (low barrier offers) to bring new clients into my business. I immediately recognized the outstanding benefit that Clickfunnels brought and wanted to learn more. Over the past year, I have engulfed myself to learn as much as I can and when the opportunity came about to become a Certified Clickfunnel Representative it was a natural progression for me. The opportunities I see that can be explored with Clickfunnels are endless and can work with any business in any industry. I have designed and utilized over 30 funnels for my own business and the growth has been beyond my expectations. As a small business owner marketing was of the utmost importance and I found myself spending thousands upon thousands of dollars on marketing companies that brought little if any benefit to my business. They would promise to get me on the front page of google (which I got myself organically on in the first year of my business), they would build landing pages that they promised would flood my locations with clients and promise to build my presence on social media. I fired all of them time and time again for their empty promises and decided to learn every aspect of marketing on the internet myself. As soon as I was able to delegate most of my duties to my employees, releasing me from the day to day operations of my fitness centers, I dived head first into becoming a Certified Clickfunnels Partner. My goal is to help the small business person tread these ever-changing waters of marketing without getting thrown overboard and spend their hard earned money on companies that take advantage of them with their internet marketing jargon. Marketing on the internet not only changes from day to day, but almost from minute to minute and it is important to stay completely up to date on what works and what doesn't.