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DIY Home Repair (Physical Product) FREE + Shipping

DIY Home Repair (Physical Product) FREE + Shipping

5 pages 2 emails

I use this funnel for a Free + Shipping offer on my low-ticket physical product in the "DIY Home Repair" space called "The Invisible Wallpatch." A Free + Shipping offer is about as low risk as it gets for the customer, which makes it a great offer for cold traffic coming from Facebook ads or any other type of ad. The strategy is to offer one unit of the product as "Free + Shipping" and then offer various quantities of more of the same product on the Upsell Page. Compared to the full retail price, the customer is getting a huge discount on not only the Free + Shipping offer, but also on the additional quantities offered in the upsell. I sell this product on Amazon, and this offer is less expensive by far. The idea is that this funnel will result in many customers purchasing additional quantities of the same product on the Upsell Page, increasing the average cart value and overall profit compared to my orders on Amazon which are nearly 100% one unit per order. I would rather sell four units for $37 than one unit for $15.99, which is my Amazon price. My product happens to be related to doing drywall repair, which is why the background is wall texture. There are many different types of products in the Do-It-Yourself space, and the background image can easily be swapped out to be congruent with the product offering...wood flooring, tile, stone, lawn care, etc. You will see place holders for where to insert your company logo and tagline. Just insert your branding, product, and offer!
  • free + shipping

3 Screenshots

Free + Shipping Sales Page

Free + Shipping Sales Page

This page has your Free + Shipping offer, along with your sales or demonstration video, and a 2-step order form immediately on the right. This is a short sales page with very little copy, and you could easily add a section for product testimonials or a bullet list of features and benefits if you need more info on your product.

OTO Page

OTO Page

This OTO page is offering more of the same product your customer just ordered on the Free + Shipping sales page. There are two OTO products, and each are different quantities of the same product. Change these quantities and pricing to whatever is appropriate for your offer.

Order Confirmation Page

Order Confirmation Page

Simple confirmation page - notifies the customer to check their inbox for a confirmation email, displays our money back guarantee, and offers an email address to contact support if they need help.